Meet The Team
In 2005, Vickie Herd started her first company providing care for individuals with developmental disabilities. Her entrepreneur drive was originally derived from her devotion to caring for her son Chad Herd, 36, with Down Syndrome. Vickie's company was a family run business from the start including her daughter Leslie Cole, her son-in-law Chad Cole, youngest daughter Ashley Green and her oldest child Chad Herd.
Knowing that a successful business had come into fruition, and the dynamic bond of having her children working together, Vickie knew she had the perfect team to open her second business, Bella Rose Estate in 2013. Both companies are involved in several nonprofit organizations and enjoy giving back to the community.
"What sets us apart from other venues is working with us. You're not another bride or another event, you become part of our family."
Leslie & Chad Cole
Leslie Cole joined the family business in 2006 managing the employees and working with individuals with developmental disabilities. She transitioned to Bella Rose Estate in 2013 to better utilize her strong management and planning skills. Leslie actively manages Bella Rose Estate, including her team of coordinators and event assistants to ensure every event has the highest level of customer service.
Leslie enjoys traveling, boating and spending non-work time with her husband Chad Cole.
Chad Cole started in the first family business in 2011 working with his brother-in-law Chad Herd and individuals with developmental disabilities. In 2013 he also started working at Bella Rose Estate where his personal soft sale skills of communication, compassion, and patience was a perfect fit for the new family business. Chad also manages the maintenance crew of the two-acre property and dedicated his time to keeping it looking pristine and picture-perfect for every wedding and event.
Chad enjoys spending time on the lake, playing a round of golf and watching his all-time favorite sport, football.
The youngest family member, Ashley Green, joined the family business in 2006 as a teacher for the day program, assisting adults with disabilities and independent living skills. Ashley has an active part in both family businesses working with her brother Chad Herd and individuals with special needs and working in the Accounting Department for both companies.
Outside of work Ashley enjoys cooking and spending time with her husband and her three-year-old son.
Wedding and Event Coordinator
Originally from San Diego, Aubrey moved to Las Vegas for school and graduated with a degree in Hospitality for Event Planning from the University of Nevada - Las Vegas.
She absolutely fell in love with wedding planning due to an internship at a local event venue, where she later became a coordinator. While she was there, Aubrey helped plan over 200 weddings and special events before moving to Arizona with her husband.
Aubrey was so excited to join the Bella Rose Estate family. Her background in interior design, experience, and attention to detail will make your dream wedding day a reality!
Outside of work, she loves to hike, spend time with her husband and dogs, and travel as much as possible!
Thank you Studio 3 Images!